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Posted by Paul Anderson
Cloud based Applications – Seven Compelling Benefits
Existing in-house applications are being shifted to the cloud environment. Among the new applications built – most of them are cloud based. Overall, there is an unprecedented demand of cloud-based applications.
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Posted by Paul Anderson
Benefits of Ecommerce for Small Business
Electronic Commerce, also known as ecommerce defines purchasing and selling of products or services over the Internet. The last decade has witnessed an explosion of ecommerce websites with many small businesses developing their online stores.
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Posted by Paul Anderson
The rise of Cloud technology and its compelling benefits
Customers are now hyper-connected across mobile, social and traditional channels. They’re more informed about products and services and are empowered to make choices. They expect instant gratification and fast
response times.

Posted by Paul Anderson
Easy marketing strategy: invest on your present customers to get new ones
The rise of cut-throat competition in the corporate sphere has compelled organizations to brainstorm business marketing strategies. Prolonged discussions; endless cups of coffee and analysis of the competitors’ marketing schemes – have become common in every company.
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Posted by Paul Anderson
CRM – tackling your sales challenges
The fact that CRM offers comprehensive customer management solution to businesses across all verticals, has been said ad infinitum; It’s time we move over it!
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Posted by Paul Anderson
Few Criteria for Evaluating Service Providers for CRM Customization and Development
An enterprise CRM system is capable of tracking down all sorts of interaction with the client through various means like email, online conversation, direct mails or through POS interaction. CRM customization also is highly desirable. So evaluating a CRM service provider is one of the important decisions to be undertaken by the entrepreneur for getting desirable results.
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Posted by Paul Anderson
Combating cloud related uncertainty for a smooth migration
Are emotions such as uncertainty and fear preventing you from moving to the much in demand virtualized environment? If yes, then perhaps you are not the only one to feel so. Surprisingly, a section of IT executives have pointed out that doubt and uncertainty about different aspects of cloud computing and cloud vendors is troubling potential buyers.
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Posted by Paul Anderson
Is your CRM delivering the SIX basic Benefits?
CRM is essential for every business. Now while most implement it, very few take the pain of evaluating its performance.
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Posted by Paul Anderson
Five key lessons to create customers for life
‘’Please hold as we direct your call to the customer executive…All our customer executives are attending other customer calls…Please stay on the line as your call is important to us’’ – An oxymoronic statement!
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Posted by Paul Anderson
This Valentine, hold your customers for life through a lovable customer experience
Any business that aims to achieve long-term success must first understand the importance/value of having a lifetime relationship with a customer.
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Posted by Paul Anderson
Why CRM initiative fails and what should be the right CRM strategy – straight from the experts
CRM implementations have been patchy and enterprises’ concern about the same has amplified. What is the reason?
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Posted by Paul Anderson
Are you buying CRM right way?
Wading into the waters of buying CRM? If yes, by all likelihood you will require a fail-safe plan to evade the tones of buzzwords about to come your way.
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Posted by Paul Anderson
Gartner CRM Guide, 2014: More Than 50% of CRM Will Be Deployed As SaaS by 2015
Gartner CRM Guide, 2014: More Than 50% of CRM Will Be Deployed As SaaS.
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Posted by Paul Anderson
Use the magic wand called CRM to improve your business
Learn how cloud CRM solution works like a magic wand to improve your entire business operations.
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Posted by Paul Anderson
No matter how good your cloud CRM is it’s your employees who will make it work for you
Investing in a high end cloud CRM solution will not benefit your business. Learn the 4 easy ways on how you can involve your employees to gain the highest return from your cloud CRM investment
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Posted by Paul Anderson
Are your Marketing efforts getting into the right direction?
This blog provides exclusive excerpts from SMB Market Research 2014 report to showcase how the small businesses are investing their hard-earned dollars in wrong marketing areas.
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Posted by Paul Anderson
Is your Business failing because of these three reasons? (Correct them before you enter 2015)
Learn the three crucial mistakes that make the small businesses lag behind in the corporate world.
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Posted by Paul Anderson
What makes a Great Manager? (5 attributes)
Learn the best five attributes that you need to look into an individual when hiring him as the manager of your team.
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Posted by Paul Anderson
December 2014: A 4-step checklist for Small Businesses
The blog talks about the four main things that every small business should do during December to ensure a smooth roadmap for the coming year.
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Posted by Paul Anderson
Why do you urgently need to build a Mobile App for your Customers?
Investing in mobile applications is essential and businesses who understand this are emerging to be the true winners. That is because mobile applications are empowering businesses to do their sales, marketing and service to customers – in the right fashion.
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Posted by Paul Anderson
Customer Service Trends for 2015
Customer service is no longer considered to be an extension but an integral part of the business process.
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Posted by Paul Anderson
Learn why your sales team needs a mobile CRM NOW
So, you’re sales team is growing. Good! But it is taxing. Especially in today’s time when the competition has surfaced to a new level altogether – you need to be at your toes to ensure that your sales graphs do not steep downward.
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Posted by Paul Anderson
Why online retailers need CRM more than ever
2009 Gartner study pointed out retail CRM to be one of the most crucial and in-demand software applications. Five to seven years down the line, the prediction has come true.
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Posted by Paul Anderson
Planning for your Year End holidays? First take a look at these pointers
This blog talks about the steps that every business entrepreneur needs to take before heading off to their yearend vacation in December.
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Posted by Paul Anderson
Delight your customers with these 5 creative ways
It costs ten times more to win a new customer than to keep a current one. So customer retention is the key for every small and large business.
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Posted by Paul Anderson
Suggested Business Trends for this year (2015)
Renowned business expert and author Ian Altman has released top 10 business trends for 2015. These trends are framed in consideration of the past, present and future business scenarios and is expected to have a significant impact on those organizations who embrace them.
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Posted by Paul Anderson
Check if your CRM system is an asset or a liability for your organization
You have a healthy work culture; a committed workforce; a strong pipeline of marketing campaigns, but still your organization is failing to generate the right ROI? If yes, then perhaps you need to recheck your enterprise software applications.
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Posted by Paul Anderson
Change Your CRM to A Complete Sales Tool
CRM can prove to be a powerful tool to supercharge your business when used correctly. Though it had a humble beginning as a contact manager it has matured to become an integrated part of enterprise business application suite.
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Posted by Paul Anderson
Finding the right development company for your Custom Software Project
The dilemma between choosing off-the shelf product or developing custom software puts many business entrepreneurs in a fix.
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Posted by Paul Anderson
How does a CRM work for small business?
The idea of customer management is not a modern concept. Even in the past businessmen have emphasized on maintaining good and cordial business relations with customers to retain them and to earn their loyalty.
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Posted by Paul Anderson
Are you prepared for this Christmas
Most of you might think that talking about Christmas is quite early now. True, however, if you are a business entrepreneur or a business associate – then indeed you should start discussing points for the coming festive season. Wonder why? We’ll give you the reason.
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Posted by Paul Anderson
Cloud CRM – designed for today’s business needs
Customer relationship management (CRM) software has come a long way. While today CRM experiences an unquestionable popularity, how many of us actually know about its rocky history.
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Posted by Paul Anderson
Current trends that define the future of Enterprise Applications!
A massive technological advancement has brought about a change in our ideas about business ownership and also that of enterprise applications.
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Posted by Paul Anderson
Cloud Computing trend for the next 2 years
Cloud computing is about to generate 14 million new jobs in the next two years, as predicted by International Data Corporation.
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Posted by Paul Anderson
And you thought multichannel customer service is not important…
Delivering high quality customer-service isn’t easy – A sentence most of the business owners will agree with. Reason – well, gone are the days when a customer could communicate to a business through only one-to-one channels such as in person or in phone.
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Posted by Paul Anderson
6 best examples to show the benefit of public cloud services
Public cloud solutions have commonly been seen in a sea of distrust because of their inability to overcome enterprise governance and reliability concerns.
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Posted by Paul Anderson
How can you make your Christmas sale better?
Christmas is around the corner and so is the most important time of the year for retailers to capitalize upon. With some forecasters suggesting that 2013 could be one of the best years since the financial crisis began, retailers around the world are wishing for a plentiful Christmas this time.
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Posted by Paul Anderson
4 easy ways to shorten your sales cycle
Shortening the sales cycle is high on priority on any sales manager’s wish list. Wonder why? It is due to the extreme length of the sales cycle that sometimes prospects just don’t see enough value to act.
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Posted by Paul Anderson
How To Integrate Between SaaS CRM And On-Premise Software
Software as a service has become a popular choice among businesses for enterprise applications such as customer relationship management software.
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Posted by Paul Anderson
Social CRM, a new dimension for online Marketing
Social media is currently shaping the future for enterprises. An increasing number of companies are now training their employees to become social media experts so that they can promote their companies on these social channels and become brand ambassadors.
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Posted by Paul Anderson
CRM Expanding Horizon to Entertainment
Who says CRM is a serious business solution only for suit clad corporate managers? CRM can be entertaining too.
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Posted by Paul Anderson
CRM-ERP Integration for Leveraging Your Full Business Potential
CRM and ERP applications are essential business tools for an enterprise in organizing, managing and monitoring its operation.
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Posted by Paul Anderson
The 3 Most Popular Trends among the Small to Medium Sized Businesses
Discover the three latest trends that small-to-medium businesses are implementing to compete with the larger enterprises.
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Posted by Paul Anderson
Why You Should Take Mobile CRM App Designing Seriously
Mobile app designing hasn’t been as important as it is now. An overall change in attitude is taking place with growing popularity of handheld, internet enabled devices.
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Posted by Paul Anderson
Demystifying Five Cloud Myths
The IT industry has been caught in the frenzy of cloud computing. As a result, there have been a lot of true and not so true statements floating around which are contributing to the already existing confusion.
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Posted by Paul Anderson
What makes Open Source Software best for any business?
Open source software has risen in popularity and is now ruling the roost. According to industry research, more than half of the software built in the last two years have been on open source platforms.
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Posted by Paul Anderson
Why should the bright future of Connected Cars matter to you?
Connected Cars is the most significant outcome of IoT. Almost every research body and industry expert has predicted an unprecedented growth of connected cars in the next few years.
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Posted by Paul Anderson
Why Private Cloud Is Not A General Solution For All
There is a general consensus that private cloud adoption is going to drive the trends in the coming days. This has been influenced by public cloud concerns – lack of security, limited control over data, future costs etc.
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Posted by Paul Anderson
What Applications Are Best Suited For Cloud?
Currently being on cloud is on vogue. There is a rush among businesses to grab hold early advantages of being on cloud. Some are in the process of transferring their entire business to cloud environment.
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Posted by Paul Anderson
A quick overview on the growth and popularity of Enterprise Applications
Massive technological advancement and concentrated business processes have led business owners look for smarter business ownership and management solutions.
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Posted by Paul Anderson
How can you choose the right ERP software for your business?
Are you looking for the right ERP package for your small and medium-sized business? If yes, then you have come to the right place! In what follows is a detailed discussion on how an entrepreneur/business owner can choose the right ERP package for his enterprise.
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Posted by Paul Anderson
How to beat your competitors in sales
Let’s admit it – we all have experienced instances where we have wasted our time and resources on a lead only to derive NOTHING out of it. In spite of knowing that our product/service suits the lead, we have not been able to round up the conversation.
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Posted by Paul Anderson
Customized software: facts every company should know
The face of the corporate world has changed and how! One of the best examples to show this is the high adoption rate in which companies are reevaluating their technological needs.
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Posted by Paul Anderson
Are you dealing with the right cloud service provider?
Cisco’s strategic marketing organization has stated – global spending on cloud services to grow from $72.6 billion to $181 billion in the next two years, representing a 20 percent CAGR
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Posted by Paul Anderson
Cloud Computing – what has the leaders and statistics stated
Till date, cloud computing has created quite a stir in the technological world. Although the benefits of cloud have been discussed ad infinitum, experts feel that solid examples of cloud-enabled transformation have not been spoken enough.
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Posted by Paul Anderson
Can Outlook Be An Alternative Of CRM For Smbs?
There are many opinions both in for and against of using Microsoft Outlook as an alternative for CRM software. Adoption of CRM solutions among small businesses has always been affected by the high cost of the product.
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Posted by Paul Anderson
Applications That Aren’t Meant For Cloud
Will all my applications run on cloud? It is the most common question that is asked too often by enterprises looking for improved IT solution in cloud.
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Posted by Paul Anderson
4 easy strategies to boost your business
Small and medium-sized businesses across the globe are heavily relying on technology. The aim is to strengthen marketing, sales and customer engagement activities.
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Posted by Paul Anderson
Three ways how cloud CRM solution can take your Sales Conversation to Conversion
Learn how cloud CRM solution plays an important role in taking the sales conversation to the final stages of deal closure.
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Marketers vying for cloud technology – Why and How
Cloud Computing is not a new concept anymore. The past decade has seen a growing number of organizations opting for hosted e-mail, cloud based applications, and a spate of other tools that fall under the software-as-a-service (SaaS) banner.
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How to choose the right Cloud ERP software?
The pressure on every business to succeed with controlled costs and standardized process is immense. Not to forget, things have got further compounded, thanks to lack of skilled IT resources.
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Four tech-driven strategies to help SMBs expand their business
Business growth comes with a price – a statement that was true until the introduction of corporate technology. Confused? Read further-
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Customer Journey Maps – what you know about it?
Customer journey mapping is a trending idea. To explain journey mapping in layman terms – it refers to an idea/diagram that illustrates the touchpoints customer(s) go through in engaging with a company.
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Valuable tips on how to leverage mobile CRM for best results!
To keep pace with the world where mobile technology is creating a big buzz, having mobile CRM application development is the call of the season. It thus highlights your excellent business sense.
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Posted by Paul Anderson
Online retailers are failing to generate the desired ROI from their ecommerce website – What’s the reason??
Ecommerce is one of the most booming fields. But surprisingly, most retailers are struggling to generate ROI from their online storefronts. Experts believe that a change of approach is required to tackle this problem.
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Posted by Paul Anderson
Cloud Database Management System – Have you opted for it?
Database Management System is a new emerging concept recently introduced in the world. And the factor that has given birth to this is Big Data. The onset of Big Data has turned out to be the goldmine for businesses.
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Posted by Paul Anderson
The Key to a Successful Custom Software Development
From major customizations of the pre-developed platforms to full-cycle development – businesses are opting for custom software development. The objective is one – to have a software that is aligned with the business vision and increases the productivity.
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Posted by Paul Anderson
How to build a loyalty program for low customer defection?
According to Accenture Research Report (conducted by Janet L. Hoffman and Eric M. Lowitt), the risk of customer defection in the retail sector is about to skyrocket.
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Posted by Paul Anderson
Gartner Speaks: CRM will be the top software investment
Gartner Newsroom has issued another press release highlighting the growing trend of CRM applications. It starts off with describing how organizations are leveraging CRM to enhance the customer experience.
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Posted by Paul Anderson
How has cloud become the SMBs’ weapon to compete with their bigger rivals?
It’s common knowledge – customers compare businesses based on the type and quality of service they provide. Service standard (how high or low it is) acts as the differentiating factor. Furthermore, Perception of good service crosses vertical lines i.e. the service offered by a company affects the customers’ interactions with other companies.
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Posted by Paul Anderson
Planning To Build Your Ecommerce Business – Take This Tip from the Experts
Learn what the industry renowned experts are recommending to increase the effectiveness of ecommerce business operations.
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Posted by Paul Anderson
Find the best custom software development company with these FIVE tricks in your sleeve
Hiring a custom software development company can put any business entrepreneur in a dilemma. Reason being that most of them have realized the fact that selecting a vendor solely on the parameter of low pricing can leave their company floating in a situation of plight with failed software deployment and difficult user interface.
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Posted by Paul Anderson
The hottest new thing in IT is IoT
The Internet of Things (IoT) has made realize the unreal – that is a dynamic network of objects that are connected with each other. According to Cisco’s report, the IoT network has grown at an unimaginable pace which has brought the total number of connected devices to some billions today.
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Why is Cloud still Under-Hyped?
We’ve all seen technologies that have got overhyped in the past couple of years. In fact it won’t be wrong to say that whenever a new technology has come up, the debate over its over-hyped or under hyped status has come to focus.
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Posted by Paul Anderson
Why every Business needs to do proper Application Maintenance?
Nearly every business invests big in leading software applications. However, whether they are able to get success from them or not, solely depends on how well they manage these apps.
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Posted by Paul Anderson
6 ways to make your employees love you
Before delving into how to become a likable boss – let’s first discuss does being liked by employees even matter? Most of us (who are bosses of course) do not give much effort in making ourselves liked by our team members.
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Posted by Paul Anderson
Your cloud provider running out of business – Are you prepared for it?
There are no two ways about the fact that cloud computing is one of the greatest advances in IT. Despite of the fear and uncertainty that a few experts have expressed about it, the benefits offered by cloud are simply too large to ignore.
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Posted by Paul Anderson
Are your Enterprise Software Applications integrated or siloed?
Every big brand name has the best of enterprise software applications implemented. But not many are able to realize optimum benefit out of the software investment.
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Posted by Paul Anderson
How safe is your cloud?
Few months back, The Washington Post released a map illustrating the places where Hurricane Sandy caused Internet connection failure.
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Posted by Paul Anderson
Let your customers do the talking!
The present state of things (I mean the economic turmoil and cut-throat competition) has compelled organizations to put their marketing and customer techniques under the scanner.
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- CRM 43
- Enterprise Software Application 14
- Custom Software Development 20
- Cloud Computing 39
- IOT 2
- Custom Web Development 5